Privacy Policy

Multi-State Notice at Collection and Privacy Policy

Effective Date:  October 14, 2025
Last Revised/Reviewed on: March 1, 2026

 

This Multi-State Notice at Collection and Privacy Policy (“State Privacy Disclosure”) explains how Roof Maxx Technologies, LLC and its subsidiaries and affiliates (“Roof Maxx”, “Company”, “us”, “our”, or “we”) collect, use, disclose, sell, share, and/or retain personal information (“Information Practices”) subject to applicable U.S. state privacy laws.

 

Certain states provide specific rights to their residents as listed below. While we will attempt to respond to requests from any U.S. resident, we reserve the right to deny requests if permitted under applicable law.

 

For our dealers and employees, unless you are a California resident, any rights that may be available in your state are not afforded to you under this State Privacy Disclosure while you are operating in a commercial or employment capacity.

 

The terms used in this State Privacy Disclosure shall have the same or similar meaning as those terms in each of the applicable laws, or the closest approximation of such terms.

 

 

NOTICE AT COLLECTION

The following notice identifies the categories of personal information to be collected from you and the purposes for which the personal information will be used, including whether that information is sold or shared for the purposes of cross-context behavioral advertising (e.g., targeted advertising).

 

 

Note Regarding Sale or Sharing for Targeted Advertising

When you visit our website, third-party analytics and advertising tools may collect certain identifiers — such as IP addresses, device types and characteristics, and unique device identifiers — through your interaction with our site. This collection and our subsequent sharing of that information with web analytics providers and advertising partners may constitute a sale or sharing under applicable state law.

 

  • If you reside in California, Colorado, Connecticut, Delaware, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, & Virginia: Applicable law may require us to disclose that third-party tools are enabled on our site. We will only activate these tools if you have provided consent via our cookie/consent banner. You may withdraw consent at any time by revisiting your cookie preferences.
  • If you reside in any other state: Applicable law may require us to disclose that third-party tools are enabled on our site. We will only activate these tools if you have not opted-out via our cookie/consent banner after 5 seconds. You may withdraw consent at any time by revisiting your cookie preferences.

Regardless of your state of residence, you may always exercise your right to opt out by clicking [Do Not Sell or Share My Personal Information] in your cookie preferences.

 

 

General Personal Information

Categories of Personal Information

Purposes for Collection, Use, or Processing

Sold to Third Parties or Shared with Third Parties for Cross-Context Behavioral Advertising

Identifiers: For example, a name, address, online identifier, internet protocol (“IP”) address, email address, or other similar identifiers.

 

●   To fulfill or meet the reason for which the information is provided.

●   For our internal operational purposes

●   For auditing relating to consumer transactions, including ad impressions and compliance with regulations.

●   Fraud and security detection.

●   Debugging to identify and repair errors.

●   Servicing transactions and accounts (e.g., customer service, maintaining and servicing accounts, customer verification, payment processing) and providing our products and any additional services (e.g., financing).

●   To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of a bankruptcy, liquidation, or similar proceeding, in which personal information held by us is among the assets transferred.

●   To facilitate contests, sweepstakes, and giveaways.

●   Undertaking internal research for technological development and demonstration.

●   Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by us, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by us.

●   To share the personal information with service providers to carry out other business purposes requested by us.

 

Yes — with web analytics providers and advertising partners. See Note Regarding Sale or Sharing above for consent and opt-out rights applicable to your state.

 

(Pursuant to California Law)

Personal Information Categories from Cal. Civ. Code § 1798.80(e): For example, a name, social security number, address, telephone number, credit card number, or debit card number.

No

Commercial Information: For example, records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

Yes — with web analytics providers and advertising partners. See Note Regarding Sale or Sharing above for consent and opt-out rights applicable to your state.

 

Internet or Other Similar Network Activity: For example, browsing history, search history, and information regarding a consumer’s interaction with an Internet website, application, or advertisement.

Yes — with web analytics providers and advertising partners. See Note Regarding Sale or Sharing above for consent and opt-out rights applicable to your state.

 

Geolocation Data: For example, information used to determine a device’s physical location.

Yes — with web analytics providers and advertising partners. See Note Regarding Sale or Sharing above for consent and opt-out rights applicable to your state.

 

Sensory or Surveillance Data: For example, call recordings, other audio, electronic, or visual monitoring or surveillance data.

No

(Pursuant to California Law)

Profile Data: For example, inferences drawn from personal information to create a profile about a consumer reflecting the consumer’s preferences, characteristics, predispositions, behavior, attitudes, abilities, and aptitudes.

Yes — with web analytics providers and advertising partners. See Note Regarding Sale or Sharing above for consent and opt-out rights applicable to your state.

 

 


We do not collect
: Characteristics of CA or Federal Protected Classifications, Biometric Information, Professional or Employment-Related Information, Education Information.

 

Sensitive Personal Information

We do not collect Sensitive Personal Information.

 

Retention Periods

The period of time for which we retain information depends on the purposes for which we collect or use that information. We will delete or de-identify information when it is no longer needed to fulfill the purposes listed for each category above, unless a longer retention period is required to comply with applicable laws. There may be technical or other operational reasons where we are unable to fully delete or de-identify your information. Where this is the case, we will take reasonable measures to prevent further processing of your information.

 

Notice of Sale and/or Share

Our use of tracking technologies may be considered a sale or sharing with third parties for cross-context behavioral advertising (e.g., targeted advertising) under applicable state law. You can opt out of being tracked by these third parties by clicking the “Do Not Sell or Share My Personal Information” link and selecting your preferences. Please note that this link provides opt-out rights under all applicable state laws, also known as “opt-out rights” or “personal data use opt-out”.

 

Please review our Multi-State Privacy Policy below.

 

PRIVACY POLICY

The purpose of this privacy policy is to provide you with a comprehensive description of our online and offline practices regarding our Information Practices. You have certain rights to control the use of your personal information. This privacy policy describes your rights as it relates to our Information Practices as to your personal information and how you can exercise those rights.

 

The following table includes disclosures for the preceding 12 months of: categories of personal information we have collected about consumers, the categories we have disclosed for a business purpose, and categories of third parties with whom we shared the personal information during that period.

 

 

General Personal Information

Category

In the preceding 12 months, this category was:

Business or Commercial Purpose for Collection & Disclosure

Categories of third parties to whom the information was disclosed

Collected

Disclosed to Third Parties

Identifiers

  

●  For our operational purposes or the operational purposes of our service provider or contractors

●  Keeping track of visitors to our website and monitoring the effectiveness of our advertising, including auditing relating to counting ad impressions of unique visitors, verifying positioning and quality, and auditing compliance.

●  Ensuring security and integrity as needed and as reasonably necessary and proportionate for this purpose

●  Debugging to identify and repair errors that impair existing functionality

●  Short-term, transient use

●  Performing services on behalf of the business, including maintaining or servicing accounts, providing products or services, providing customer service, processing orders or transactions, verifying customer information, processing payments, providing financing, providing analytic services, storage, or other similar services.

●  Providing advertising and marketing services.

●  Undertaking internal research for technological development.

●  Undertaking activities to verify or maintain the quality or safety of a service or device and to improve or enhance a service or device.

●  Advertising networks/ad platforms / social media networks/ User experience monitoring providers

●  Analytics provider

●  Fraud prevention security providers

●  Service providers

●  Marketing automation / CRM / lead management providers

(Pursuant to California Law)

Personal Information Categories from Cal. Civ. Code § 1798.80(e)

  

●  Marketing automation / CRM / lead management providers

●  Service providers

Commercial Information

  

●  Advertising networks/ad platforms / social media networks/ User experience monitoring providers

●  Analytics providers

●  Marketing automation / CRM / lead management providers

●  Service providers

Internet or Other Similar Network Activity

  

●  Advertising networks/ad platforms / social media networks/ User experience monitoring providers

●  Analytics providers

●  Marketing automation / CRM / lead management providers

●  Fraud prevention/security/bot detection providers

●  Service providers

Geolocation Data

  

●  Advertising networks/ad platforms / social media networks/ User experience monitoring providers

●  Analytics providers

●  Service providers

Sensory or Surveillance Data

  

●  Service providers

(Pursuant to California Law)

Profile Data

  

●  Advertising networks/ad platforms / social media networks/ User experience monitoring providers

●  Analytics providers

●  Marketing automation / CRM / lead management providers

●  Service Providers

We do not collect: Characteristics of CA or Federal Protected Classifications, Biometric Information, Professional or Employment-Related Information, Education Information.

 

Sensitive Personal Information

 

We do not collect Sensitive Personal Information

The categories identified as collected in the tables above were collected from the following categories of sources:

  • You directly
  • Fraud monitoring services
  • Marketing partners
  • Data analytics providers
  • Operating systems and platforms
  • Social networks

 

What We Sell to Third Parties or Share with Third Parties for Cross-Context Behavioral Advertising and Right to Opt-Out

We have sold or shared with third parties for cross-context behavioral advertising (e.g., targeted advertising) personal information to third parties in the preceding 12 months, as disclosed in the table below. We do not sell or share your sensitive personal information.

 

 

Personal Information

Categories sold to or shared with Non-Service Providers over the last 12 months.

Categories of Non-Service Providers to whom this category of personal information has been sold or shared

Identifiers

●       Advertising networks/ad platforms / social media networks/ User experience monitoring providers

●       Analytics providers

●       Marketing automation / CRM / lead management providers

Internet or Other Similar Network Activity

Geolocation Data

Profile Data

Commercial Information

*All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

 

We do not sell or share other personal information, including sensitive information, as described in the tables above.

 

 

Right to Opt Out of Sale or Sharing

You have the right to direct us to stop selling or sharing your personal information (the “Right to Opt Out”). You may exercise this right by:

  1. Clicking Do Not Sell or Share My Personal Information to use our interactive opt-out form; or
  2. Submitting your request through an opt-out preference signal, as described further below in the section titled “Opt-Out Preference Signals.”

Please see the Note Regarding Sale or Sharing for Targeted Advertising at the top of this policy for state-specific consent requirements that may apply to you.

 

We do not have actual knowledge that we sell the personal information of minors under 16 years of age.

 

 

Your Right to Know

Certain states provide the right to request our disclosure of any of the following:

  • the categories of personal information we have collected about you
  • the categories of sources from which the personal information is collected
  • the business or commercial purpose for collecting, selling, or sharing with third parties for cross context behavioral advertising (g., targeted advertising)
  • the categories of third parties to whom we disclose personal information
  • the specific pieces of personal information we have collected about you

You can do this through a verified consumer request. That process is described below in the section, “How to Exercise Your Rights.”

 

 

Your Right to Request Correction of Inaccurate Personal Information

Certain states provide you the right to request correction of inaccurate personal information maintained by us. We may request documentation from you to determine the accuracy of the information. If you provide us documentation either upon our request or through your own initiative, that documentation will only be used for the purpose of correcting your personal information and complying with our recordkeeping requirements.

 

As an alternative to correction, we may delete the inaccurate information if it does not negatively impact you or if you consent to this deletion. We reserve the right to deny this request if allowed under applicable law, or if we determine that the contested information is more likely than not accurate, based on the totality of circumstances. You can submit a correction request through a verified consumer request. That process is described below in the section “How to Exercise Your Rights.”

 

 

Your Right to Request Deletion of Your Personal Information

Certain states provide the right to request that we delete any of your personal information, subject to certain exceptions. You can do this through a verified consumer request. That process is described below in the section, “How to Exercise Your Rights.”

 

There may be scenarios where we deny your deletion request. If that occurs, we will provide you with an explanation as to why we could not delete all or some of your personal information.

 

 

How to Exercise Your Rights

You may exercise your rights, as applicable, by submitting a verified consumer request to know information (and to receive your personal information in a portable format), to correct information, or for deletion.

 

The response to a request to know will provide the personal information we have collected and maintained about you, in a portable format, unless an exception under applicable state law applies. Please note that, depending on the applicable state law, we may not be required to provide personal information to you if you make multiple requests in a certain time period. We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

 

A form is available at this link to request your personal information or request to delete or correct your personal information. You can also place a request by calling (800) 919-4641. If you call that toll-free number, we ask that you provide the same information requested on the webform in order for us to authenticate your request. Your request, either through the webform or over the phone will be verified using the information you provide as described on the webform.

 

If you submit a request that is not through one of the above designated methods or is deficient in some manner unrelated to verification, we will provide you with information on how to submit the request or remedy any deficiencies with your request.

 

Once we receive your verifiable consumer request, we will confirm receipt within 10 business days, or as permitted by applicable law, and describe our verification process. We will respond to your request within 45 calendar days, or as permitted by applicable law, if we can verify your identity. Requests for deletion will require separate confirmation that you want your information deleted.

 

Requests to Know or Delete for Child Under the Age of 13: We do not knowingly collect information of minors under the age of 13.

 

Using an Authorized Agent to Submit a Request

California: Only you, or a natural person or a business entity registered with the Secretary of State to conduct business in California that you have authorized to act on your behalf, may make a verifiable consumer request related to your personal information, to opt out of sale or sharing, or to limit the use or disclosure of your sensitive personal information. If you use an authorized agent, you may provide a power of attorney executed pursuant to California Probate Code sections 4000 to 4465. If a power of attorney that meets those provisions is not submitted, you will be required to provide the authorized agent signed permission to submit a request, verify your identity directly by submitting a verified consumer request according to the procedures in the section “How to Exercise Your Rights,” and directly confirm with us that you provided the authorized agent permission to submit the request. To submit authorized agent documentation, contact us at info@roofmaxx.com.

Other States: If you use an authorized agent, you may provide a power of attorney executed pursuant to applicable state law. If a power of attorney is not submitted, you may be required to provide commercially reasonable identification of your identity and evidence of your authorized agent’s authority to act on your behalf. For example, you may need to provide the authorized agent signed permission to submit a request, verify your identity directly by submitting a verified consumer request according to the procedures in the section “How to Exercise Your Rights,” and directly confirm with us that you provided the authorized agent permission to submit the request, by contacting us at info@roofmaxx.com.

 

Opt-Out Preference Signals/Universal Opt-Out Mechanism

Our use of tracking technologies may be considered a sale or share for targeted advertising under applicable state law. You can opt-out of being tracked by these third parties by clicking the “Do Not Sell or Share My Personal Info” link at the bottom of our website and selecting your preferences, or by broadcasting an Opt-Out Preference Signal/Universal Opt-Out Mechanism, such as the Global Privacy Control (GPC) (on the browsers and/or browser extensions that support such a signal). Your request to opt out of sale/sharing will be linked to your browser identifier only and not linked to any account information because the connection between your browser and the account is not known to us. Because the signal is browser-specific, you will need to broadcast subsequent signals if you are accessing our website through different online devices (e.g., computers, smartphones, tablets).

 

Your Right to Non-Discrimination for the Exercise of a Privacy Right

We will not discriminate against you for exercising any of your state privacy rights. However, we may still offer you certain financial incentives permitted under applicable state law, such as discounts, rewards, premium features, loyalty accounts, or club card programs that can result in different prices, rates, or quality levels.

 

Supplemental U.S. State Privacy Rights

In addition to the privacy rights listed above, certain states provide supplemental privacy rights to residents of those states.

 

Right to Opt-Out of Certain Profiling

You have the right to opt out of our use of profiling when used to make decisions that produce a legal or similarly significant effect concerning you or your interactions with us. Currently, we do not engage in such profiling.

 

Right to Appeal

You have the right to appeal our refusal to take action on, or respond to, a verified consumer request. Upon receipt of our denial or refusal to take action on, or to respond to, a verified consumer request, a consumer has 90 days to submit a request to appeal our decision by mail.            

 

We will timely inform you in writing of any action taken or not taken in response. We will also include a written explanation of the reasons for our decision.

 

Changes to Our Privacy Notice

We reserve the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will post the updated notice on the Website and update the notice’s effective date. Your continued use of our Website following the posting of changes constitutes your acceptance of such changes.

 

Contact for More Information

If you have any questions or comments about this notice, the ways in which we collect and use your information, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at: info@roofmaxx.com.

 

Postal Address: 7385 State Route 3, Box 54, Westerville, OH 43082

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